The Australasian Packaging Innovation & Design Awards (PIDA) recognise companies and individuals making a significant difference in their field across Australia and New Zealand. The PIDAs, which are coordinated by the Australian Institute of Packaging (AIP) and Packaging New Zealand, is the exclusive feeder program for the prestigious WorldStar Packaging Awards.
Flavour Creations is honoured to be a finalist for the 2019 Accessible Packaging Design Special Award. The Accessible Packaging Design Special Award is designed to recognise packaging that is accessible, intuitive, easy-to-open and innovative. Accessible Packaging Design needs to include measuring techniques, understanding injuries caused by packaging and consumer satisfaction levels with packaging accessibility.
The product up for this award is for our pre-thickened ready-to-drink (RTD) product packaged in the new Dysphagia Cup and Cup Holder designed to specifically increase rates of hydration and decrease rates of malnutrition for residents/patients with Dysphagia. Along with the reusable holder and plastic over the seal, the snap-fitting portion control cup has a large overhanging tab that is textured and clear ‘peel back’ wording to make it very obvious to the consumer how to open the product.
Read more here.